So Swell Studio

Strategic design made simple, timeless, and full of personality.

So Swell Studio is a Brisbane based graphic design studio helping brands show up with confidence, clarity, and a touch of effortless charm. Founded by designer Tanya LeClair, the studio creates strategic branding, websites, and packaging that connect with your audience and grow with your brand.

With over 15 years of design experience and a background that spans both creative and business strategy, Tanya blends thoughtful design with real world insight. Every project, whether a full rebrand or a refresh, is built to align with your goals, tell your story, and make a lasting impression.

Known for her collaborative, down to earth approach, Tanya makes the process feel easy and genuinely enjoyable. The result? Design that feels just like you, smart, timeless, and ready to move your brand forward.

A Brisbane design studio turning fresh ideas into brands that last.

So Swell Studio helps brands find clarity through simplicity and strategy. From logos and websites to packaging and print, every detail is designed with intention, to make your brand look beautiful, feel authentic, and work seamlessly across every application.